Press
Facts about Reyo, without the detour.
Everything a journalist, analyst or partner needs on one page: what Reyo is, who is behind it, what has been awarded, and who to write to.
Reyo is marketing intelligence for retail and e-commerce.
Reyo reads the newsletters, push notifications, Meta ads and websites of a retailer’s competitors, classifies each campaign by timing, mechanic and discount, and turns the result into recommendations for the retailer’s own marketing – each with its evidence. Forecasts of competitor activity four to 24 weeks ahead are in beta.
The data set has been growing since December 2023 and covers more than 300 brands, over 50,000 newsletters, over 25,000 campaigns, over 35,000 Meta ads and push notifications from more than 50 retailer apps. All data comes from public sources and is hosted in ISO 27001-certified data centres in Germany.
Reyo is operated by SpreeHavel Digital Solutions UG (haftungsbeschränkt), founded in April 2025 by Heiko Guksch (CEO) and Marcel Hühn (CTO). Customers are marketing teams in Germany, Switzerland and the Netherlands, from single brands to multi-brand enterprise groups.
Awards & funding
Awarded, funded, reviewed.
Three third-party judgements that are not our own claims.
- 2024
First place, Brandenburg Innovation Award (BraIn)
Awarded in March 2024 to the project then called RetentionFox.
- 2024 – 2025
EXIST founder scholarship
Federal Ministry for Economic Affairs and Energy, co-funded by the European Union, hosted by TH Brandenburg, October 2024 to September 2025, project name Competify.
- Ongoing
5 out of 5 stars on OMR Reviews
Eleven ratings by customers on the German software review platform, average 5 out of 5.
Where Reyo has been talked about.
Articles, podcasts and posts by third parties. We add links as we verify them.
- TH Brandenburg podcast„Wissen wirkt“ – episode with the foundersPodcast
- City of Brandenburg an der HavelBrandenburg Innovation Award 2024Press release
- TH BrandenburgEXIST founder scholarship for CompetifyPress release
- studieren-in-brandenburg.deFounding out of a Brandenburg universityArticle
- OMR Reviews ContentHubQ4 campaign planning – eight theses from Q4 2025Guest articleSoon
Events
Reyo exhibits with its own stand at OMR Festival in Hamburg and attends K5.
One contact, one address.
Interview requests, data questions for a story, or a quote from the founders: write to us. We answer within one business day and can pull specific market data from our own data set for editorial pieces.
Want to see the product instead of reading about it?
A demo takes 30 minutes and shows real competitor data in the product.