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Free tool

Will your newsletter land in spam?

Paste subject line and HTML and see in seconds which words, links and elements make spam filters suspicious. With a spam score and concrete tips on what to change.

Spam score

Enter a subject line or paste your newsletter’s HTML. The score appears as you type.

Runs in your browser. No sign-up, we store nothing.

How it works

Paste, read, fix.

  1. 01

    Enter subject and sender

    As they appear in the inbox. The preheader counts too, if you set one.

  2. 02

    Paste the HTML

    The export from your email tool or the source of a test email. Plain text works too.

  3. 03

    Work through the list

    Findings are sorted by weight, each with one sentence on what to change. The score updates as you type.

Frequently asked questions

And what are your competitors sending?

Reyo reads your competitors’ newsletters, push notifications, Meta ads and websites and tells you what to do about them.