Reyo combines competitor data, trends, external factors and AI recommendations into a Decision Layer for CRM teams. Here's how it works in detail.
Our AI condenses thousands of data points from competitors, trends, events and market context into concrete campaign recommendations — with timing, mechanics, themes and discount level.
Concrete campaign suggestions: what to launch, when, on which channel, with which mechanic. Every recommendation comes with reasoning — competitors, trends, data, all transparent.
Reyo predicts which campaigns your competitors will launch next. Probability heatmap with a 4–24 week horizon. Not guesswork — ML models on top of historical competitor data.
Weekly market analyses with assessment: what matters now, what you can ignore. Including concrete counter-move suggestions when competitors run aggressive campaigns.
High-priority opportunity detected
AI Reasoning
Zalando and About You are launching parallel winter fashion campaigns. Cold wave forecast this weekend (ideal for knitwear & outerwear). Historical data shows +34% conversion for counter-campaigns during this period. Recommended channels: Newsletter, Shop Banner, Social Ads.
Powered by Market Intelligence
AI Analysis: Market activity is above average this week. Zalando and About You are launching parallel winter fashion campaigns. Recommendation: Focus on cozy styles & knitwear or differentiate with exclusive outerwear collections.
Zalando launches -40% Winter Sale - optimal timing for counter-campaign
Cold wave expected - promote cozy knitwear & winter coats
3 competitors focusing on party wear - differentiate with casual styles
Shopping holidays & key dates
Peak online shopping day - prepare flash deals
National free shipping promotion opportunity
Last day for guaranteed Christmas delivery
Digital gift cards & last-minute promotions
Post-Christmas clearance campaign
Dec 2 - Dec 8, 2024
Rain expected Tue-Wed: Consider indoor product promotions
Winter Sale Newsletter
Product Launch Banner
Social Media Story Series
Flash Deal Announcement
Reyo aggregates not just competitor data, but also weather, special days, events and seasonal patterns — and folds them into the recommendation.
Cold wave this weekend? Reyo links it to your product mix. Live data, regional, integrated into the recommendation.
Black Friday, Cyber Monday, Valentine's, school holidays — region-specific. AI suggestions for your own special days and seasonal pushes.
A dedicated AI agent continuously scans the market for emerging trends — and surfaces what's relevant for your category.
Instant notifications when relevant market events happen — competitor sales, viral trends, weather shifts.
Reyo captures newsletters, push notifications, Meta Ads and more channels — and analyzes them with the same AI depth for your competitors and for you.
We extract more than subject lines: discounts, mechanics, themes, tone, targeting hypotheses, send-time patterns — from every single newsletter.
The only CRM channel no one else tracks. We capture web and mobile pushes in full.
Who's running what discount? Which mechanic? What's active right now? Live activity feed.
Group your competitors to fit your strategy: main competition, role models, regions, product categories. Switch perspectives in one click.
Your own CRM campaigns run through the same AI analysis as your competitors'. Catch timing collisions, promo overlaps, tone deviations and channel gaps.
Lawyer-reviewed. We respect copyright, show original sources instead of screenshots, and document every data use transparently.
Meta Ads, web activity, promotions — we track wherever it becomes relevant for you.
Live competitor tracking
Winter Fashion Sale
Cozy Season Styles
Free Shipping 50€+
When competitors send newsletters
Peak time: Tuesday 10:00 AM - Best time to reach engaged subscribers
Campaign volume over time
Trend: Zalando and H&M intensifying campaigns in Week 50 - Christmas shopping peak
Optional: Connect your internal performance data via interface or export — for recommendations grounded in your actual campaign performance.
Plan with your team directly in the tool — or export to Asana, Trello, ClickUp, Monday. Reyo replaces nothing you already have.
Gantt for timing, list for detail, calendar for season view, timeline for roadmap, workload for team capacity, kanban for status.
Automate recurring campaigns, model dependencies between campaigns, define your own status workflows.
Multiple assignees per campaign, comments, activity log, checklists, design asset attachments, public share links.
Winter Sale · Dec 2025
Drag & drop to organize
Valentine's Day Campaign
Spring Collection Launch
Holiday Sale
Newsletter Week 52
Winter Deals -20%
Gift Guide Landing Page
Advent Calendar Social
Reyo is built for the stakeholders behind you – so tool procurement doesn't fail on IT requirements.
Connects to your identity system. Admin, editor, viewer per user – everyone sees only what they should.
Manage multiple brands in parallel – with separated data, separated teams, separated reports.
Web app, no IT setup. Create your account, pick your competitors, go.
Book a 30-minute demo and see in a live session what Reyo can do for your team specifically.